Wednesday marks one year since the devastating Haiti earthquake. While the initial reaction from altruistic souls around the world was inspiring, donations have waned in recent months, despite the continuing need abroad. American Eagle Outfitters hopes to reignite the fundraising efforts with the release of its Help Haiti Heal T-shirt.
Happily the T-shirt’s release isn’t simply a token gesture from American Eagle Outfitters. It will donate the entire $15.50 each T-shirt costs to Concern Worldwide’s Haitian education program. This scheme helps rebuild damaged schools and train teachers in the disaster affected areas. American Eagle Outfitters hopes its efforts will raise as much as a million dollars for the cause.
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The Help Haiti Heal T-shirts have the backing of some major American celebs, including actors Mark Ruffalo and Paul Bettany, and reggae star Sean Paul who recorded the video above to promote the tees.
The charity T-shirt is available in 900 American Eagle Outfitters stores across the United States. Hopefully it will inspire people to remember that the Haitians still need our support to heal.
Haiti Charity T-Shirts on eBay
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