Warby Parker has teamed up with activist group Invisible Children for this eco-friendly, socially responsible pair of sunglasses. These sunglasses have a very important social responsibility as they look to raise awareness of child soldiers fighting in Eastern Africa.
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Warby Parker creates its frames from a cellulose acetate made specifically for the company. It’s much greener than regular plastic, and also more flexible and durable. It also maintains its shape and luster with age, so it’s a smart green choice that doesn’t feel like a compromise.
Just like every pair of Warby Parker sunglasses and spectacles, for every pair of its Invisible Children shades sold Warby Parker will donate a pair of glasses to one of the billion needy and visually impaired people around the world. It’s hoped that by providing glasses, Warby Parker can help to empower the recipients and increase their earning potential.
No release date or price has been announced at this point, but interested parties can leave their e-mail address on the Warby Parker website for further information. I wouldn’t expect them to be too pricy though, as Warby Parker prides itself on selling prescription glasses for just $95, far less than most opticians and boutiques. Hopefully we’ll see similar low prices with these Invisible Children sunglasses.
